| Apple Tablet Most-Watched Product of 2010, But By Whom? |
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| Written by The Watcher |
| Monday, 05 October 2009 12:03 |
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Apple has finally announced the production of their tablet PC, to hit the market in 2010, and I can't say I have been patiently waiting. Apple in my opinion needs to drastically reduce their prices to attract the market share that they seek. The mp3 market is on lock and they have also conquered to smart phone market, well at least among middle adn high school kids, the Blackberry is still number one. The real takeover will come when they finally decide to drop the price of their overpriced PC's, and I know many, many people who want a beautiful mac sitting on their desktop but arent willing to pay that hefty price tag. ReviewAccess caught up with business world and received this excerpt: For all the talk, a key mystery remains: What will it take to get people to purchase them? Apple is in the best position to know, based on its experiences with the iPhone and iPod touch and 2 billion downloaded applications.
The challenge is building a device that matches a thin form factor with a color screen, large memory, powerful processor, and long battery life. In addition, it needs to sell for a "popular" price, which seems to be in the $500-$800 range.
It is a tall order and if Apple has any doubts, it would be better to again delay its tablet dreams--as the company has repeatedly done according to the New York Times
My take: Key will be finding applications, such as entertainment, that lend themselves to what amounts to a giant iPod. I have preferred using the term "media pad" to describe what Apple is doing and am coming back to that usage.
Using a tablet as a media player makes good sense and may be enough to sell a couple of million new Apple tablets. Key will be hitting form factor, performance, and battery life expectations. Steve Jobs knows this and has reportedly shelved earlier prototypes.
Apple tablet hype is beginning to spin out of control. If the company is concerned the new device will not live up to incredible expectations, it has not shown it. Maybe it will be perfect, but if it isn't, Apple needs to start telling us what to expect. |












